Listen to this episode on your phone! Kevin Allen has had a 35-year career in the global ad industry where he was key to the transformation of powerhouses McCann Worldgroup, the Interpublic Group and Lowe Worldwide. Kevin worked with brands like MasterCard—developing the famous “Priceless” campaign, brought in $1 billion in revenues and was part of the mayor’s advisory team that prepared the way for the successful New York City Continue Reading →

Listen to this episode on your phone! Kerstin Oberprieler is award-winning gamification designer and Co-Founder of PentaQuest. She is also studying her Ph.D. in gamification. As a leading gamification academic and practitioner, Kerstin is pushing the boundaries of what is possible with gamification, building gamified solutions that are intuitive, highly effective, and engaging. Her recent clients include private businesses, government, not-for-profit organizations and schools, all seeking to engage their employees Continue Reading →

Listen to this episode on your phone! Dr. Dennis L. Kappen, Professor at the Faculty of Applied Sciences and Technology, Humber College, Toronto, Canada, is a leading expert in UX design, human interaction design, industrial design, ergonomics and human factors, with more than 25 years experience in the field. His recent doctorate (2017) in Computer Science from the University of Ontario Institute of Technology, Canada, focused on assistive technology, older Continue Reading →

 Listen to this episode on your phone! Sue, for more than three decades, ran a national PR agency that focused first on tech and then on the game industry. The Bohle Company was Microsoft’s first PR agency. She launched Epson America. And then she turned to games, helping create the Game Developers Conference, promoting Penny Arcade Expos and working for most of the big video game companies. Along the Continue Reading →

Listen to this episode on your phone! Melissa Pilakowski teaches English/Language Arts in a small rural high school in Valentine, Nebraska. An advocate of innovation and gamified learning, she also hosts #games4ed on Thursday evenings. She uses blended learning and coaches other teachers trying to integrate technology into their classrooms. In general, Melissa is interested in anything related to literacy, innovation, technology, and how students learn. Melissa is mainly teaching Continue Reading →

 Listen to this episode on your phone! With a background in neuroscience, computer science, and psychology, Amy Jo Kim is part game designer, part web community architect. Her design credits include Rock Band, The Sims, Ultima Online, eBay, family.com, nytimes.com, indiegogo.com. and numerous startups. She’s well known for her 2000 book, Community Building on the Web, and her work applying game design to Web and mobile services. Kim holds Continue Reading →

Listen to this episode on your phone! Betty Adamou is the Founder of Research Through Gaming, Author of Games and Gamification in Market Research (Kogan Page Publishing, 2019), and a serious game designer specializing in market research and marketing. Adamou is the inventor of ResearchGames™ (a new research methodology) where she designs games as instruments for consumer research on behalf of Fortune 500 brands. She is frequently invited to give Continue Reading →

Listen to this episode on your phone! Pre-school teacher, learning experience designer for virtual and face-to-face. Clara also trains instructors, coordinates projects and manages learning communities. She is particularly dedicated to gamification, escape room design, visual thinking, storytelling and digital and communicational skills. Her work happens in several learning institutions (INTEF, CAM, Telefónica, UCM, training centers…), in face-to-face settings and often about e-learning. She is focused on learning innovation and Continue Reading →

Listen to this episode on your phone! Zsolt Olah is a creative learning consultant at Kineo with over 15 years of L&D experience. Zsolt is a frequent speaker at learning conferences on the subject of engagement and game thinking for L&D. He was in the top 50 authors of the year on elearningindustry.com for two consecutive years, and he’s also published a gameful book, called Engage the WORL&D!: A whimsical, Continue Reading →

Listen to this episode on your phone! This week we have quite a different episode. I’ve been asked before what is it that I do in gamification aside from this podcast and it all started creating interactive and engaging learning experiences at IE Business School‘s Publishing. In this episode, I talk about several things, starting with a quick overview of how this department arrived at where it is, which includes Continue Reading →