Valeria Arellano Focuses on Who Your Game is for | Episode 271

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Valeria Arellano has a degree in Education, a Master’s in Family Studies and a Master’s in Economics and Business. She was associate director of Financial Education at BBVA in Mexico. And she is currently the founder of AfortunadaMente where she creates financial education tools and strategies such as the AfortunadaMente board game with which she has reached more than 50,000 families in Mexico and Latin America and has won 8 international awards for innovation in its methodology and content such as the People’s Choice Award at the International Business Learning Games Competition.

In February 2021, the Organization for Economic Cooperation and Development (OECD) published her project as an Innovation in Public Policy in Mexico. She is currently working with the Ministry of Education, the Ministry of Economic Development, the Secretary of Finance, and the Senate, to bring financial education to more Mexicans.


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