The science and design of sustained user, customer, and learner engagement.
If you’re considering gamification for engagement, retention, or loyalty, I’m happy to compare options with you: professorgame.com/chat Episode Summary James Portnow argues that point systems and leveling bars are “the path to abject failure” in gamification, and that real engagement comes from intrinsic design […]
Episode Summary Andy and Jeff Crocker of Mister & Mischief discuss their self-published zine Infinite Right Answers, a deliberately analog, imperfect document of their design philosophy for immersive and participatory experiences. They argue against the false binary of “no wrong answers” improv culture, introduce […]
Book a free 1:1 call to create your personalized gamification game plan: 🎯 professorgame.com/discoverycall Episode Summary Kerry Flanagan-Owen, Senior Manager of Learning Design at the Bill of Rights Institute, describes how her team (collaborating with Game Genius designers Roddy McKenzie and Peter Williamson) built […]
Episode Summary Rob Alvarez argues that community founders burn out because they build feedback loops for members but not for themselves, and because they build communities they don’t personally want to inhabit. He recommends a personal momentum tracker (points for posts, member wins, helpful […]
Episode Summary Matt Metzgar, a clinical professor of economics at UNC Charlotte and author of The Overnight AI Educator, argues that faculty are overestimating the work required to redesign courses for the AI era and that piecemeal AI additions produce a Frankenstein result. He […]
🔥 Losing users? Get free, expert-backed resources to boost retention with gamification: professorgame.com/freecommunity-web Episode Summary Narrative designer Jakub Szamalek, known for The Witcher 3: Wild Hunt and Cyberpunk 2077, breaks down how branching story design actually works inside AAA studios. Including the uncomfortable truth […]
If you’re struggling to keep people engaged and loyal in your product or business, check out my FREE gamification course to learn how to do just that: professorgame.com/freecommunity-web 🎤 What do a trivia show, a fake country, and a war against Crocs have in […]
If you’re struggling to keep people engaged and loyal in your product or business, check out my FREE gamification course to learn how to do just that: professorgame.com/freecommunity-web “I’m better than almost anyone at making complex subjects easy to understand for anybody.” – Jerry […]
Listen to this episode on your phone! Is gamification about balancing intrinsic and extrinsic motivations? Roman is here to tell us that it is not. Our conversation delves into the principles of intrinsic motivation, emphasizing autonomy, mastery, and purpose, and contrasts them with the short-lived […]
Listen to this episode on your phone! Shaunak is the founder and CEO of Yellowdig. Yellowdig is a community-driven active learning platform adopted by over 130 colleges and universities, K12 schools, and corporate training clients. Yellowdig’s mission is to transform every classroom into an active, social, and experiential learning […]